SwiftURL is a branded URL shortener and link management platform. Create short links on your own domain with automatic SSL, track clicks with real-time analytics and AI Insights, route mobile users into your app with deep linking, and keep every link accountable with safety checks, audit logs, and India-ready DLT/TRAI and DPDP compliance. Built for marketing agencies and enterprise teams, especially those running high-volume SMS and WhatsApp outreach. Explore features, pricing, security, or the API.

SMS & WhatsApp link tracking

Track every link in your outreach.

Marketing agencies and enterprise teams use SwiftURL to put branded, safety-checked, DLT-ready short links inside high-volume SMS and WhatsApp campaigns, then track every click and route taps straight into the app. It is the link layer for your outreach, not another message gateway.

Free tool: SMS segment calculator →

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Campaign messageRepresentational

SMS · sender: ACMERT

Acme Retail: your order has shipped. Track it: go.acme.com/t/9F2

DLT header Web Risk checked

3,210

Clicks

Link layer, not a gateway

Every link, ready before the campaign goes out

A short link in a text message is the part your customer actually taps. SwiftURL makes sure that link is on-brand, safe, and compliant before a single message sends, so campaigns do not get filtered, flagged, or clicked with doubt.

Branded, not generic

Serve links from your own domain so recipients see a name they trust, not a random shortener. See custom domains.

Safety-checked

Every destination is screened against Google Web Risk plus malware, phishing, and shortener-chain signals before the link goes live, on every plan.

DLT/TRAI-ready

Carry DLT-registered sender headers on your links for Indian SMS, with the compliance metadata recorded behind each one (Pro and up). See SwiftURL for India.

See exactly what each send drove

Group the links behind a campaign and watch performance roll up. No more guessing which blast worked.

Per-campaign analytics

Clicks, unique visitors, geo, device, and UTM per campaign, with bots filtered out and AI Insights. See analytics.

Thousands of links at once

Import a CSV and create every campaign link in one pass, each safety-checked. See bulk import.

Consistent UTMs

Saved UTM presets keep every campaign tagged the same way across the team. See UTM presets.

Turn a tap into an app open

When your campaign link points into your app, deferred deep linking sends people who do not have the app to the store, then drops them on the exact screen after install, deterministically and with no device fingerprinting.

Deep linking platform

Frequently asked questions

Does SwiftURL send my SMS or WhatsApp messages?

No. SwiftURL is the link layer, not a message gateway. You keep your existing SMS, WhatsApp, or RCS provider and drop SwiftURL branded, safety-checked short links into those campaigns, then track every click and conversion here.

How does SwiftURL help with DLT and TRAI rules for SMS?

On Pro and above, SwiftURL helps you carry DLT-registered sender headers on your links and records the compliance metadata behind each one, so the links inside your Indian SMS campaigns hold up to TRAI scrutiny. It is tooling that helps you comply, not automatic compliance. More on the India page.

Can I create thousands of campaign links at once?

Yes. Import a CSV and SwiftURL creates every short link in a single pass, each one safety-checked before it goes live, ready to merge into a bulk SMS or WhatsApp send.

Can I track clicks for each campaign separately?

Yes. Group the links behind a campaign and watch clicks, unique visitors, geography, device, and UTM roll up per campaign, with bot traffic filtered out and AI Insights that highlight what changed.

Does link tracking work for WhatsApp as well as SMS?

Yes. A SwiftURL short link works the same inside SMS, WhatsApp, RCS, or email. Every tap is tracked, and deferred deep linking can route the person straight into the right screen of your app.

Know what every message actually drove.

Start free and put a tracked, branded link in your next SMS or WhatsApp campaign. No credit card required.

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