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For e-commerce and D2C

E-commerce URL shortener for D2C brands

SwiftURL is a URL shortener for e-commerce and D2C brands. Put branded, tracked links in every SMS, WhatsApp and email campaign, open them straight in your shopping app, and get an alert before a broken sale link costs you orders.

For online stores and D2C brands that sell through campaigns and a shopping app.

SwiftURL campaign analytics for the last 30 days: a timeline of sale campaigns such as Black Friday and Diwali Mega Sale, and clicks, unique visitors, change, top country and top source per campaign.
SwiftURL Top links ranked by clicks, with the campaign and source of each, including whatsapp and newsletter.

What goes wrong with links in store campaigns?

The link is the part of a campaign a shopper actually taps. These are the five ways it costs stores sales, and the SwiftURL feature that fixes each one.

Campaign links that look like spam

Send SMS, WhatsApp and email campaigns with short links on your own store domain, like go.yourstore.com, plus a social preview (title, description and image) for chats. Every destination is safety-checked before the link goes live. Selling in India? Pro and up carry DLT sender headers for SMS. See SMS and WhatsApp link tracking.

The SwiftURL Create link form with a sale destination URL, a custom slug, an optional DLT sender header, campaign, expiry and password fields, and a social preview panel.

Every channel tagged a different way

Save UTM presets for each channel, like sms, whatsapp and newsletter, so every link your team creates is tagged the same way and your store analytics add up. See UTM presets and our UTM best practices.

The SwiftURL UTM presets screen with saved source, medium and campaign sets the whole team can apply to new links.

No idea which send drove the clicks

Group the links for each sale into a campaign and read clicks, unique visitors, country, device and UTM per campaign, with bot traffic filtered out. The best-time heatmap shows when shoppers actually tap, in your workspace timezone, and AI Insights highlight what changed. See analytics.

The SwiftURL best-time heatmap: clicks by day of week and hour of day, with the busiest hours highlighted.

Shoppers land in a browser, not your app

Deep links open your shopping app on the exact product or cart screen through iOS Universal Links and Android App Links, with the AASA and assetlinks.json files generated and served for you. Shoppers without the app install it and still land on the right screen, through deferred deep linking with no fingerprinting and no SDK. See deep linking and deferred deep linking.

The SwiftURL Deep linking panel for acme.link: Deep View and deferred deep linking toggles, iOS Universal Links Team ID and Bundle ID, Android App Links package name and signing fingerprints, and an app URI scheme fallback.

A sale link breaks mid-campaign

Link health monitoring checks your destinations on a schedule and alerts you when one breaks, so a removed product page or an expired offer gets fixed before it costs you orders. Run an on-demand check any time. See link health.

The SwiftURL Links screen showing 24 broken, 62 warning and 414 healthy links, with one link expanded to show clicks over time, countries, devices, referrers such as WhatsApp, and browsers.

What else helps on a big sale day?

Bulk links for big sales
Import a CSV of up to 100 rows per file and create every link in one pass, each safety-checked. See bulk import.
Links that end with the offer
Set an expiry on a flash-sale link, or password-protect an early-access drop.
Free SMS segment calculator
Check how many segments your message and link use before you send. Try the SMS segment calculator.

Which SwiftURL plan fits an online store?

Start free on the shared sftl.in domain, then move to Pro when you want your own domain, app links and link health.

Free

$0 /mo

Trying tracked links on a first campaign.

  • 100 active links
  • 1,000 tracked clicks a month
  • Shared sftl.in domain
  • Safety checks on every link

ProBest fit

$18 /mo

or $15/mo billed yearly

A growing store with its own domain and app.

  • 50,000 tracked clicks a month
  • 3 custom domains with SSL
  • Deep and deferred deep linking
  • Link health monitoring and alerts

Business

$49 /mo

or $39/mo billed yearly

A brand running big, multi-channel sales with a team.

  • 500,000 tracked clicks a month
  • 3 years of analytics
  • 25 custom domains
  • Team roles and webhooks

Compare every limit on the pricing page.

Frequently asked questions

Can I track SMS, WhatsApp and email clicks separately?

Yes. Give each channel its own link or UTM preset and group them under one campaign. Analytics then break clicks down by source, medium and campaign, with bot traffic filtered out.

Can a short link open my shopping app?

Yes. On Pro and up, links on your custom domain open your iOS or Android app on the right screen through Universal Links and App Links. SwiftURL generates and serves the AASA and assetlinks.json files.

What happens when a shopper does not have the app?

They go to the store to install it, then deferred deep linking opens the exact product they tapped. Android uses the Install Referrer and iOS a one-time clipboard token, with no fingerprinting and no SDK.

How do I know if a sale link breaks?

Link health monitoring (Pro and up) checks destinations on a schedule and alerts you when one breaks, so you can fix it before shoppers hit a dead page. You can also run an on-demand check.

Does SwiftURL send my SMS or WhatsApp messages?

No. SwiftURL is the link layer. Keep your SMS, WhatsApp or email provider and put SwiftURL branded, tracked links inside those messages.

Which plan should an online store start on?

Free is enough to test tracked links. Pro adds 3 custom domains, deep linking and link health; Business adds a bigger click allowance and team roles. See the pricing page.

Make your next sale link count.

Start free and put a branded, tracked link in your next SMS, WhatsApp or email campaign. No credit card required.