Links you own
Serve deep links and short links from your own custom domain with SSL handled for you, instead of a shared subdomain a vendor can retire.
Firebase Dynamic Links alternative
FDL is gone. Your deep links don't have to be.
SwiftURL is a Firebase Dynamic Links alternative for teams whose FDL links stopped working when Google shut the service down on 25 August 2025. It covers the core of what teams used FDL for, deep links, deferred deep linking and short links, on a branded domain you control, with privacy-first install attribution included. It is not a drop-in for every Firebase-console integration.
Free tool:convert your Firebase Dynamic LinksSwiftURL vs Firebase Dynamic Links
FDL figures describe the service as it operated before its 25 August 2025 shutdown (checked October 2026). SwiftURL covers the core deep-linking and short-link features, not every Firebase-console integration.
| Feature | SwiftURL | Firebase Dynamic Links |
|---|---|---|
| Service status | Live | Shut down 25 Aug 2025 |
| App deep linking | Yes | Yes |
| Deferred deep linking | Yes, deterministic | Yes |
| Branded custom domain | Your own domain | page.link subdomain |
| URL shortening | Full platform | Basic |
| Install attribution | Link-level, no fingerprinting | Via Google Analytics |
| Click analytics | Built in, geo/device/UTM | Basic |
| Pre-publish safety checks | Every plan | No |
| Tamper-evident audit logs | Every plan | No |
| DLT/TRAI & DPDP tooling (India) | Yes | No |
| Price | Free to start | Was free, discontinued |
Source: Google's Firebase Dynamic Links deprecation FAQ, firebase.google.com/support/dynamic-links-faq, checked October 2026. See the full pricing, deep linking and deferred deep linking details.
Why teams are replacing FDL
Firebase Dynamic Links
Google announced the deprecation of Firebase Dynamic Links back in 2023, turned the console read-only in 2024, and fully shut the service down on 25 August 2025. Existing links on page.link, app.goo.gl, and custom FDL domains no longer resolve, which breaks the deep links buried in old emails, SMS, QR codes, and app invites. Anything that depended on those links now needs a home.
SwiftURL
SwiftURL is that home for the core FDL use case. It routes people to the right screen in your app, preserves that destination across an install with deferred deep linking, and keeps everything on a branded domain you own, rather than a shared subdomain that a vendor can retire out from under you.
What you gain in the move
Privacy-first attribution
Deferred deep linking matches deterministically, with no IP matching or device fingerprinting, so you keep the install signal and stay clean under GDPR and DPDP.
Analytics and governance
Click analytics by geo, device, and UTM, plus pre-publish safety checks and a tamper-evident audit log on every plan. See analytics.
Moving off Firebase Dynamic Links
No tool is a literal drop-in for FDL. SwiftURL gives you a clear migration path for the deep-linking and short-link features FDL provided.
Convert your Firebase Dynamic Links
Point new links at your SwiftURL domain
Update your app to handle SwiftURL deep links
Direct deep linking uses standard iOS Universal Links and Android App Links, so no proprietary SDK is required. Deferred deep linking uses a lightweight, documented handoff via the SwiftURL API.
Frequently asked questions
Is Firebase Dynamic Links really shut down?
Yes. Google shut down Firebase Dynamic Links on 25 August 2025. Since then, existing FDL links on page.link, app.goo.gl, and custom domains stop resolving, so teams that relied on them need a replacement.
What is a good replacement for Firebase Dynamic Links?
SwiftURL covers the core of what teams used FDL for: deep links into a specific app screen, deferred deep linking that survives an app install, and short links, now on a branded domain you control, with analytics and governance included.
Does SwiftURL do deferred deep linking like FDL did?
Yes. When someone taps a link without your app installed, they install from the store and still land on the exact screen the link pointed to. SwiftURL matches deterministically using the Play Install Referrer on Android and a user-initiated handoff on iOS, with no device fingerprinting.
Is migrating from FDL a drop-in switch?
No tool is a literal drop-in for FDL. You will point new links at your SwiftURL domain and update your app to handle SwiftURL deep links. SwiftURL gives you a clear migration path for the deep-linking and short-link features FDL provided.
Do I need an SDK to use SwiftURL deep links?
Direct deep linking uses standard iOS Universal Links and Android App Links, so no proprietary SDK is required. Deferred deep linking uses a lightweight, documented handoff via the SwiftURL API.
Give your deep links a permanent home.
Start free and route your first link in minutes, on a domain you own. No credit card required.