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Campaigns

Campaign link tracking, every campaign in one view.

Campaign link tracking groups the links behind one push, such as a sale, a launch or a newsletter, so you can see their clicks together. In SwiftURL each campaign rolls up its links’ analytics and moves from active to ended to archived, on every plan.

The SwiftURL Campaigns list is filtered to Active and then Ended campaigns, and a campaign is opened to show its summary and the links grouped inside it.

Campaign names with their active or ended status

How do you track links by campaign?

Instead of a flat list of links, group them into the campaigns you actually run. Performance rolls up per campaign, and each one moves through a clear lifecycle so your workspace stays tidy as campaigns come and go.

Group links into named campaigns

Give each launch, sale or webinar its own campaign, then attach new or existing links to it.

A campaign page: summary with links, campaign clicks, start and end date, and the list of links in the campaign

Analytics that roll up every link

Campaign-scoped analytics combine clicks and trends across every link, and you can drill into any single link from the roll-up.

The campaign timeline in analytics: when each campaign runs, and whether it is active or ended

Active, ended, archived

Each campaign moves from active to ended to archived, so finished work leaves your way and live campaigns stay in focus.

Campaign status filters for all, active, ended and archived, with each campaign’s status and dates

How do you set up a campaign?

  1. Create a campaign

    Name it and set what it is for.

  2. Add links

    Attach new or existing links to the campaign.

  3. Track the roll-up

    See combined performance across every link.

  4. Wrap it up

    End and archive when the campaign is done.

Why group links into campaigns?

  • Clarity

    Know which links belong to which push.

  • Real ROI

    Judge a campaign by its combined numbers.

  • A tidy workspace

    Archive finished campaigns and keep focus on live ones.

Frequently asked questions

What is a campaign in SwiftURL?

A named group of links you run together, such as everything behind one sale, launch, webinar or newsletter. Clicks roll up across the whole group, and you can still open any single link’s analytics.

Can I see combined performance for a campaign?

Yes. Each campaign page shows its links, total campaign clicks and its start and end dates, and the analytics campaign view shows when each campaign ran next to its results.

What do active, ended and archived mean?

Active campaigns are running, ended campaigns have finished, and archived campaigns are filed away so your campaign list shows the work that is live. Filter the list by any status.

How are campaigns different from UTM tags?

A campaign groups links inside SwiftURL. A utm_campaign value travels with each click to the destination, so tools like Google Analytics see it too. Most teams use both, with UTM presets keeping the values consistent.

Is the campaign manager on the Free plan?

Yes. Campaigns are on every plan, Free included. Paid plans raise the number of active links and tracked clicks a campaign can use.

Run campaigns, not link lists.

Start free and group your first campaign in minutes.