Every link checked before it goes live
Each destination is screened against Google Web Risk, an adult content filter, private IP and shortener-chain blocks, and a reachability check. A link that fails does not go live, on any plan, including Free.
Rebrandly alternative
A Rebrandly alternative with safety checks and an audit log on every plan
SwiftURL is a branded link shortener for teams that want more links on the free plan, a lower price for three custom domains, and safety checks and a tamper-evident audit log on every link. Rebrandly is the better fit if you need unlimited tracked clicks or a custom domain on the free plan.
Is SwiftURL cheaper than Rebrandly?
For three custom domains, yes: SwiftURL Pro includes 3 custom domains and 5,000 active links, and costs less than Rebrandly Professional at $32/mo. Rebrandly also has an Essentials plan at $11/mo with 2 domains, and its free plan has unlimited clicks and 10 QR codes a month.
- Custom domains on SwiftURL Pro
- 3
- Rebrandly: Professional, $32/mo
- Active links on SwiftURL Pro
- 5,000
- Rebrandly Professional: 1,500 new links a month
- Mobile deep linking
- From Pro
- Rebrandly: Growth, $149/mo
| Feature | SwiftURL | Rebrandly |
|---|---|---|
| Free plan, links | 100 active links | 10 new links / month |
| Free plan, tracked clicks | 1,000 / month | Unlimited |
| Audience data (country, city, device) | Every plan, Free included | Basic on Essentials, city and country on Professional |
| Free plan, custom domain | Shared sftl.in | 1 custom domain |
| Cheapest paid plan | Pro: 5,000 active links, 3 domains | Essentials, $11/mo |
| Paid plan with 3 custom domains | Pro | Professional, $32/mo |
| Links on that plan | 5,000 active links | 1,500 new links / month |
| QR codes | Every link, every plan | Every plan |
| Password-protected links | Pro and up | Professional and up |
| Mobile deep linking | Pro and up | Growth, $149/mo |
| Team role permissions | Business and up, 7 roles | Advanced roles on Growth |
| API | Pro and up | Yes, 10 calls per second |
| Pre-publish safety checks | Every plan | Not listed |
| Tamper-evident audit log | Every plan | Not listed |
| Link-health monitoring and alerts | Pro and up | Not listed |
Pricing and features checked October 2026 from Rebrandly's pricing page and developer page (Standard plans, US dollars). Plans change, so confirm current figures there before deciding. SwiftURL figures are from our pricing page.
Where is Rebrandly stronger, and where is SwiftURL?
Where Rebrandly is stronger
Rebrandly built its name on branded domains, and it shows: even the free plan includes a custom domain and a free rebrand.ly domain. Clicks are unlimited on every plan, and QR codes come with every plan. At the top end it adds SSO and SCIM provisioning on Enterprise.
Where SwiftURL is stronger
SwiftURL Free counts active links, not new links a month: 100 at once, with 30-day analytics. Three custom domains with automatic SSL come with Pro, and every destination is safety-checked before a link goes live, with a tamper-evident audit log on every plan. Deep linking for iOS and Android starts on Pro rather than a $149 plan.
Why do teams switch from Rebrandly to SwiftURL?
Mostly for three things: governance on every link, more room on the free plan, and deep links and custom domains without a top-tier price.
Analytics on the free plan, with bots filtered out
Clicks, unique visitors, country and city, device, referrer and UTM, with bot traffic filtered and AI Insights that highlight what changed. Retention is 30 days on Free, 1 year on Pro and 3 years on Business. See link analytics.
Deep links without a top-tier plan
iOS Universal Links and Android App Links, with the AASA and assetlinks.json files generated and served for you, from Pro. Read about mobile deep linking.
- Custom domains with SSL
- Point your short domain at SwiftURL once and SSL is provisioned and renewed automatically. Follow the branded short domain setup guide or see custom domains.
- Links that tell you when they break
- Link-health monitoring checks destinations on a schedule and alerts you before a broken link wastes a campaign.
- API and signed webhooks
- REST API with scoped keys and idempotency keys from Pro, HMAC-signed webhooks from Business. See the API reference.
How do you move your links from Rebrandly to SwiftURL?
Import your destinations from a CSV, then switch new campaigns over when you are ready.
Put your destination URLs in a CSV
One row per link, with a destinationUrl column. Up to 100 rows per file.
Import them into SwiftURL
Each URL is safety-checked before its link is created. See bulk import.
Add your custom domain and switch new campaigns
Your Rebrandly links keep working where they are; you decide when new campaigns move over.
Rebrandly alternative questions
Is SwiftURL a good alternative to Rebrandly?
Yes, if you want branded links with governance on every link and more room on the free plan. SwiftURL Free gives you 100 active links and 30-day analytics; Rebrandly Free gives you 10 new links a month. Both make QR codes, and SwiftURL gives every link one with no monthly cap.
Is SwiftURL cheaper than Rebrandly?
For three custom domains, yes. SwiftURL Pro includes 3 custom domains and 5,000 active links, and costs less than Rebrandly Professional at $32/mo ($22/mo billed yearly), which has 3 custom domains and 1,500 new links a month. Rebrandly Essentials, at $11/mo, is an option if 2 domains are enough. See current SwiftURL prices on the pricing page.
Does Rebrandly have a free custom domain?
Yes. Rebrandly's free plan lists 1 custom domain plus a free rebrand.ly domain. SwiftURL Free uses the shared sftl.in domain; custom domains with automatic SSL start on Pro.
Does SwiftURL make QR codes like Rebrandly?
Yes. Every SwiftURL link has a QR code on every plan, Free included, with no watermark, and scans are counted as QR scans in analytics. Pro and above add your colors and logo. Rebrandly includes QR codes on every plan, from 10 a month on Free. See QR codes.
Can I move my Rebrandly links to SwiftURL?
Yes. Put your destination URLs in a CSV and import up to 100 rows per file; each one is safety-checked before its link is created. Your existing Rebrandly links keep working where they are, and you decide when to switch new campaigns over.
Does SwiftURL have an API like Rebrandly?
Yes. SwiftURL has a REST API with read or read-and-write API keys and idempotency keys on Pro and up, and HMAC-signed webhooks on Business and up. See the API reference.
Branded links, checked and accountable.
Start free with 100 active links and analytics. No credit card required.