Analytics included
See clicks, installs, geo, device, and UTM in one place. See analytics.
Solutions
Mobile deep linking platform
Send people straight into your app.
SwiftURL is a mobile deep linking platform: iOS Universal Links and Android App Links on your own branded domain, deferred deep linking that survives an install, and link-level install attribution. Matching is deterministic, using the Play Install Referrer and a one-time iOS token, with no IP or device fingerprinting.
For app teams, marketers, and agencies.
What does an app team need from a deep link?
Route people to the right screen, keep the destination intact across an install, and know which link drove each new user. All from one branded platform, without stitching together a shortener, a deep-link SDK, and a separate attribution tool.
- Deep links
- Open a specific screen in your app with iOS Universal Links and Android App Links, and fall back to the web when the app is not there. See deep linking.
- Deferred deep linking
- The link survives the install. People install from the store and still land on the exact screen the link pointed to. See deferred deep linking.
- Install attribution
- Tie each install back to the link, and the campaign, that earned it, using deterministic signals only. No IP matching, no device fingerprinting.
How does install attribution work without fingerprinting?
Most attribution relies on probabilistic matching, guessing that a click and an install belong together from signals like IP address, user agent, and screen size. SwiftURL does not. It matches deterministically, so results are accurate and the approach stays clean under GDPR and India's DPDP Act.
- No fingerprinting
- No IP addresses, device signals, or probabilistic guessing are used to match a click to an install.
- Deterministic signals
- Android uses the Play Install Referrer, iOS uses a user-initiated handoff. Each match is exact, not a best guess.
Moving off Firebase Dynamic Links?
Firebase Dynamic Links shut down on 25 August 2025. SwiftURL covers the core of what teams relied on, deep links, deferred deep linking, and short links, on a branded domain you control.
Frequently asked questions
What is a deep linking platform?
A deep linking platform creates links that open a specific screen inside a mobile app instead of a generic home screen or web page. When the app is not installed, a deferred deep link sends the person to the app store, then routes them to that exact screen after install. SwiftURL does both, on your own branded domain.
How does SwiftURL do install attribution without fingerprinting?
SwiftURL uses deterministic signals only: the Google Play Install Referrer on Android and a user-initiated handoff on iOS. Each install is matched to the link that drove it through a one-time token, so there is no IP address matching, no device fingerprinting, and no probabilistic guessing.
What does the install attribution tell me?
It tells you which SwiftURL link, and therefore which campaign or channel, led to an app install and the first screen the person landed on. It is link-level attribution built into the platform. It is not a full mobile measurement partner with ad-network SDK integrations or fraud scoring.
Is SwiftURL a good Firebase Dynamic Links replacement?
Yes. Firebase Dynamic Links shut down on 25 August 2025, and SwiftURL covers the core of what teams used it for: deep links, deferred deep linking, and short links, now on a branded domain you control with analytics and governance included. See the Firebase Dynamic Links comparison.
Which platforms does deep linking support?
SwiftURL supports iOS Universal Links and Android App Links for direct deep linking, and deferred deep linking across both platforms so a link survives an app install.
One platform for links and installs.
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