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Link management software

Create, brand, track, and govern every link.

SwiftURL is a branded link management platform that brings your whole link workflow into one place: shorten and brand links, group them into campaigns, see what performs, watch for breakage, and control who can do what.

One platform
Branded links
Campaigns
Analytics
Link health
Team & roles
API

One platform instead of five browser tabs

Most teams stitch link management together from a shortener, a spreadsheet, a UTM builder, and an analytics tool. SwiftURL replaces that with one branded link management platform, so links are created, measured, and governed in the same place.

Create and brand

Short links on your own domain, in bulk from a CSV, with consistent UTMs. See custom domains and UTM presets.

Track and organize

Group links into campaigns and read performance with analytics and AI Insights.

Monitor and govern

Link Health watches for breakage, while roles, audit logs, and safety checks keep everything accountable. See security.

What you can manage in one place

Branded short links

Your domain, your slug, SSL included. See custom domains.

Mobile deep linking

Route people into your app, with fallback. See deep linking.

Team and multi-org

Roles, invites, and separate organizations. See team.

API and webhooks

Automate everything programmatically. See the API.

Safety and compliance

Web Risk checks, audit logs, DLT/TRAI and DPDP. See security.

Bulk import

Thousands of links in one pass. See bulk import.

Frequently asked questions

What is link management software?
Link management software is one platform to create, brand, organize, track, and govern short links, instead of juggling a separate shortener, spreadsheet, UTM builder, and analytics tool.
How is it different from a plain URL shortener?
A shortener just makes a link shorter. A branded link management platform adds custom domains, campaigns, analytics, link health monitoring, team roles, audit logs, and an API, so a team can run links end to end.
Can my whole team work in it?
Yes. Invite teammates with role-based access, and keep clients or business units isolated in separate organizations, each with their own links, domains, and members.
Does it have an API?
Yes. A REST API with API keys, idempotency, and HMAC-signed webhooks lets you create and manage links programmatically. See the API reference.
Is there a free plan?
Yes. Free is free forever with no credit card required, and includes safety-checked links, core analytics, and audit-log access. See the pricing page.

Manage every link in one place.

Start free and bring your links, domains, and team together. No credit card required.

Start free See plans