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Fair pricing for every stage

Fair pricing for every stage.

A genuinely useful free tier through enterprise, with the basics never gated behind an enterprise call.

Prices in USD, excludes local taxes.

Free
$0/forever

For small teams getting started.

Start free
  • 100 active links
  • 1,000 tracked clicks / mo
  • 30-day analytics retention
  • Shared sftl.in domain
  • Safety checks & audit log
Most popular
Pro
$15/mo

For growing marketers who need custom domains.

Start free
  • Everything in Free
  • 5,000 active links
  • 50,000 tracked clicks / mo
  • 3 custom domains with SSL
  • Link-health monitoring & alerts
  • API access · 90-day audit retention
Business
$39/mo

For teams and regulated messaging.

Start free
  • Everything in Pro
  • 50,000 active links
  • 500,000 tracked clicks / mo
  • 25 custom domains · team roles
  • Webhooks · 1-year audit retention
  • Priority support
Enterprise
Custom

For volume, governance and a signed DPA.

Contact sales
  • Everything in Business
  • Unlimited links & clicks
  • 5 yr+ analytics retention
  • Unlimited domains & organizations
  • Unlimited audit retention + DPA
  • Dedicated support + SLA

Compare plans

Weighing another tool? See how SwiftURL compares as a Bitly alternative or Dub alternative.

Feature Free Pro Business Enterprise
Usage & limits
Active links ?1005,00050,000Unlimited
Tracked clicks / mo ?1,00050,000500,000Unlimited
Analytics retention ?30 days1 year3 years5 yr+
Custom domains ?sftl.in only325Unlimited
Team members / orgs ?1 / 15 / 225 / 10Unlimited
Links
Bulk link import ?
Premium short links (1-char slugs) ?
Password-protected links ?
Deep linking (iOS and Android) ?
Deferred deep linking ?
Automatic link monitoring (Link Health) ?
Analytics & campaigns
Analytics with AI Insights ?
Campaign manager ?
UTM presets and builder ?
Scheduled email reports ?
Compliance & governance
Safety checks (Google Web Risk, malware, phishing)
Tamper-evident audit logs ?
Audit-log retention ?7 days90 days1 yearUnlimited + DPA
DLT/TRAI SMS sender headers ?
Platform
REST API ?
API rate limit ?600/min1,200/minCustom
HMAC-signed webhooks ?
SupportCommunityEmailPriorityDedicated + SLA

Pricing questions

Is the free tier really free?
Yes. Free is free forever, with no credit card required. It includes safety-checked links, core analytics, and audit-log access, so the basics are never gated behind a paid plan.
Can I change plans later?
You can upgrade or change your plan at any time from your account. Higher plans raise your link, click, domain, and retention limits and unlock team, API, and compliance features.
Do you offer annual billing?
Yes. Paying annually gives you roughly two months free compared with paying monthly, on any paid plan.
Does SwiftURL make my messaging DLT/TRAI or DPDP compliant?
SwiftURL provides tooling that helps you meet DLT/TRAI and DPDP obligations, including DLT-registered sender headers, consent records, a grievance workflow, and audit logs. It does not make your organization automatically compliant; outcomes depend on how you configure and use the platform.
What happens when I reach a plan limit?
You can upgrade at any time to raise limits such as links, clicks, domains, and retention. Your existing links keep working while you decide.

Start free in under a minute.

No credit card, no sales call. Upgrade in-app whenever you're ready.

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